Meridian is a two-person studio working across identity, print and digital. We take few projects and give them everything.
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Most studios promise speed. We promise consideration. A mark that lasts ten years is cheaper than a rebrand every two — and far kinder to the people who have to live with it.
Our process is unglamorous: research, drafts, long walks, more drafts. The result tends to look inevitable, which is the highest compliment a design can receive.
Read the full essay"They removed everything we thought we wanted, and the brand finally looked like us."